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ABOUT / THEWRITER.ID

Experience at the heart of
the network.

Telecommunications content shaped by more than 23 years of industry experience — across mobile networks, international roaming, fiber infrastructure, FTTH and enterprise connectivity.

Junun Rahmat Saleh, founder of TheWriter.id and telecommunications content writer
Junun Rahmat Saleh Founder & writer, TheWriter.id · Telecom & B2B commercial professional
INDUSTRY TRACK RECORD 23+ years in telecommunications 12 years at XL Axiata ~13,000 km of fiber projects FTTH, wholesale & data center experience

01 / WHO WRITES YOUR CONTENT

Written by someone
who has sold, built and
operated the network.

Behind TheWriter.id is Junun Rahmat Saleh, a telecommunications and B2B commercial professional whose career spans mobile networks, international roaming, fiber infrastructure, FTTH and enterprise connectivity.

Junun spent 12 years at XL Axiata, working across international roaming, voice and SMS interconnection, wholesale traffic, tower services and enterprise sales. He later led sales and account management at Fiberstar and Asianet, building partnerships and revenue across fiber and FTTH businesses.

That experience connects the commercial and technical sides of telecommunications: fiberizing mobile towers, leasing fiber capacity, serving ISPs, connecting data centers and developing open-access FTTH networks.

02 / THE CAREER BEHIND THE COPY

Two decades inside
the industry you sell to.

Operator, wholesale and fiber roles — the same rooms your buyers sit in today.

12 YEARS — XL AXIATA

Mobile operator & wholesale.

International roaming, voice and SMS interconnection, wholesale traffic, tower services and enterprise sales for one of Indonesia’s largest mobile operators.

FIBERSTAR

Fiber infrastructure.

Led sales and account management across fiber and FTTH businesses — fiberizing mobile towers, leasing capacity and developing open-access FTTH networks with ISP partners.

ASIANET

FTTH & connectivity.

Built partnerships and revenue with ISPs and enterprise customers, connecting homes, networks and data centers across the Indonesian market.

Projects that inform the writing

  • ~13,000 kmFiber projects spanning approximately thirteen thousand kilometres of route.
  • Major ISPsFTTH solutions delivered for leading internet service providers.
  • Google & Alibaba CloudConnectivity for hyperscale data centers in Indonesia.
  • Open accessWholesale and open-access FTTH network development with partner operators.

03 / IN 30 SECONDS

Written by people
who speak FTTH.

A short introduction to how TheWriter.id turns network expertise into content your buyers can act on.

TheWriter.id — specialist content for telecommunications, fiber, FTTH and data center companies.

04 / WHAT THAT MEANS FOR YOUR CONTENT

Complex solutions,
made clear and credible.

TheWriter.id brings first-hand industry perspective to content for telecommunications, fiber, data center and technology companies.

The aim is simple: make complex solutions clear, credible and useful to the people who buy, build and operate them. No generic agency copy, no technical briefing from scratch — the vocabulary, the architecture and the commercial argument are already familiar.

  • Technical claims that survive review by your engineering team.
  • Commercial arguments a CFO or procurement lead can act on.
  • Shorter briefing cycles, because the context is already there.
See how the services fit your sales cycle

05 / WHO WE WRITE FOR

Built for technical
B2B markets.

Companies whose buyers ask engineering questions before commercial ones.

  • Fiber & FTTH operators

    Open access networks, wholesale capacity, home-passed economics and ISP partnerships.

  • Mobile & wholesale carriers

    Roaming, interconnection, tower fiberization and traffic agreements.

  • Data center & cloud connectivity

    Interconnection, dark fiber, latency and capacity for hyperscale and enterprise workloads.

  • Telecom technology vendors

    XGS-PON, network equipment, OSS/BSS and infrastructure software sold to operators.

06 / COMMON QUESTIONS

About TheWriter.id.

Short answers for buyers, procurement teams and search engines alike.

Who is behind TheWriter.id?

TheWriter.id is led by Junun Rahmat Saleh, a telecommunications and B2B commercial professional with more than 23 years of industry experience, including 12 years at XL Axiata and senior sales and account management roles at Fiberstar and Asianet.

What industries does TheWriter.id write for?

Telecommunications, fiber and FTTH operators, data center and cloud connectivity providers, and technology companies selling into those markets.

What makes this different from a general content agency?

The content is written by someone who has worked on the operator side — on roaming and interconnection, wholesale traffic, tower fiberization, fiber leasing, open-access FTTH and data center connectivity. Technical accuracy and commercial framing come from direct experience, not desk research.

What kind of projects has that experience covered?

Fiber projects spanning approximately 13,000 km, FTTH solutions for major ISPs, and connectivity for Google and Alibaba Cloud data centers in Indonesia.

What services are available?

Industry blog posts, educational email courses, executive ghostwriting, technical whitepapers and case studies — described in full on the services page.

How do projects start?

Share your product, market and commercial objective through the contact page. You receive a proposed approach, scope and timeline before any writing begins.

WORK WITH THEWRITER.ID

Put industry experience
behind your next asset.

Bring us your brief